The Rise of the 'Walk Thru'

16 December, 2020

In an effort to expand their locations Starbucks have made the decision to explore the idea of ‘Walk Thru’ stores in response to changing consumer habits. With less consumers wanting to sit inside their stores these Walk Thru offerings will be primarily digital and paid for in advance. Launching in the US these service is called ‘Starbucks Pickup’.

Over in China where the idea is also being explored these sites are referred to as ‘Starbucks Now’ and will make up 10% of the 600 stores the company are planning on opening in the country next year.

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